Track your sales
Introduction
Our Analytics tool lets you monitor the daily sales trend of your books through a clear and comprehensive interface, featuring graphs and tables categorized by key criteria such as business model, format, and store.
The available data is updated daily and monthly, it consolidates sales across all three formats - ebook, audiobook, and paper book - and reflects the information provided by the main stores in our network. Click here to find out which stores provide daily sales reports.
The data view can be customized to suit your needs by applying various data filtering options, such as date, title, ISBN, author, bookstore, and more.
Trend chart, Estimated and Confirmed Sales
Once logged into Analytics, you will see a main graph displaying sales trends over the last thirty days, combining data for both estimated and confirmed sales.
- Estimated sales data refers to sales reported by stores daily but not yet confirmed, and thus subject to possible variations. Stores send confirmation of estimated sales in the month following the sales month. Only then are the sales billed.
- Confirmed sales data refers to sales that have been invoiced to stores and are therefore not subject to any variation.
Depending on the selected reference period, you may see a red line in the chart that marks the boundary between periods with only estimated sales and periods where confirmed sales are available.
Revenues/Previous Revenues. Analytics compares current data with previous sales (by period or by year), allowing you to immediately assess the performance of your securities. The division is color-coded: light green represents previous quantities sold, while dark green indicates current quantities.
Charts, Tables, Rankings
By scrolling through the page, you'll find various graphs and tables illustrating the data according to different grouping criteria
Here is the meaning of some terms:
- Format: type of published product (eBook, audiobook, paper book)
- Business Model:
- Sales à la carte: transaction with download
- Subscription: subscription reading (e.g. Scribd; Kobo plus...)
- Libraries: library loan
- Refunds: if a transaction is linked to a refund
- Rankings: lists by best-performing stores, best-selling titles, and more.
- Store Partners and Special Programs rankings: they list the performance of store partners or special programs associated with the stores in our network, such as Libri, Libreka, Amazon, and Kobo - the latter aggregates IBS, Feltrinelli, Mondadori, and Libraccio.
- View by Unit/Transaction: gathers sales by title (unit) or by individual sales transaction. For details on the difference between Units and Transactions, see the 'Filters section'.
For each view, you can see the details and download the data in CSV format by clicking 'Go to details', then 'Download.'
Similar to the dashboard, each box or graph immediately displays a comparison of sales trends with the previous period and shows it as a percentage, so you can quickly see how your business is evolving
Filters
Analytics offers various filters to help you organize your data according to your needs.
The Date filter is highlighted and set by default to show data from the last thirty days.
PLEASE NOTE: The date filter allows you to set intervals of up to twelve months.
To access the full list of available filters, click the 'Filter results' menu in the top right.
Once a filter is applied, all charts and page views will be organized and updated according to the selected filters
Filter combinations can be saved, allowing you to quickly access preset results with a simple click:
To save a filter simply click the three dots button on the right after setting the reference parameters.
To activate an already saved filter click on "Manage presets" and select the filter you want. From the same section, you can rename, copy, or delete any saved filter.
Sales and Consumptions
The Analytics tool organizes sales data into two types of reports:
- Sales. The main view described so far, which includes sales information for your catalog, excluding streaming consumptions.
- Consumptions. Available only for accounts with sales on Dreame and Storytel. This view groups data on consumption, defined as hours of listening or reading recorded by subscription platforms, measured in minutes.
How often is the data updated?
- The estimated data is updated daily;
- Confirmed data is typically available at the end of the month following the sale.
For example, for November sales data, Analytics will show only estimated and statistical data during November. At the end of December, international stores will provide your final sales data for November. At this point, we will update your chart with the confirmed sales for November, replacing the earlier statistical data. Confirmed November sales will appear in your chart throughout November, but will only be available once December is over.
NOTES
- Some stores, such as Google Play and Kobo, do not transmit data about free downloads, so you won’t be able to track them in Analytics.
- Ourbilling procedures and royalty paymentsare based on confirmed data, not on estimated data. Consequently, any comparison between Analytics data and the amounts received should take this into account.
Here you will find a specific in-depth analysis > Why the amount in Analytics does not match the amount on my receipt or invoice? - StreeLib Help Center.
Which stores provide estimated sales data?
You can check this in the Data & Stores section of Analytics.