How to give away free copies

Please note: Direct Marketing option is only available with Pro PlanFind out more here.

Generating coupon codes to give away free copies of a book could be a great strategy to promote your catalog and reach your audience directly.
Thanks to our Direct Marketing service, you can generate coupon codes that will allow users to download content that has been previously associated with that particular code.
Direct is StreetLib's D2C service dedicated to publishers who want to give visibility to their catalogs and reach new readers directly, without online intermediaries like bookstores or digital marketing platforms. You will be able to generate coupon codes, design customized landing pages, build mailing lists, create exclusive offers, remove the use of intermediary libraries or platforms, and reach your readers directly. All in one: StreetLib Direct!
The service will ensure excellent visibility right away and will allow you to add to your contact list the email address of any users who download the content and give consent to its use. Simple, right? With a single book marketing activity, you will get new contacts and boost your online presence by gaining more visibility with new users, who could turn into loyal readers.
Thanks to coupon codes, Direct allows you to manage the distribution of free content to press offices, events, training courses, and launches. You can send the coupon code by email, so users can download the content simply by clicking on the link they’ll find on the landing page. This is an effective way to leave behind the need for email attachments while maintaining full control over the number of downloads and monitoring your content’s time and mode of use.
The tool allows you to create and manage your campaigns and diversify their applications based on your needs, while always obtaining essential data.
You can start your free trial by clicking here or from the comfort of your dashboard – you’ll find it under the "Direct Marketing" section.
In this video we show you the different ways to use the platform, so we can answer any questions that may come to mind.

How to place an offer using Direct Marketing

Activating an offer in Direct is super easy:
Just click on "New" at the top right of the page, and then enter both the data for "Campaign Type" / "Application Mode", and your personal information to fill in the Privacy document for the campaign.The procedure is simple and intuitive, but if anything is not immediately clear, you can still consult our video guide or contact us by email. We will be happy to support you!
Do you still have any doubts? No worries! Start your free trial now. In the end, you can decide if Direct is the right service for you or if you prefer to rely on our marketing experts ;)

How to get free copies for big stores like Apple, Kobo and Google Play

Do you want promotional codes, codes that selected customers can use to download your book for free?

In the case of Apple, Kobo and Google Play, we can get them for you! Just contact us. We just need to know:

  • What is the ISBN of the book or books for which you would like a free code
  • How many codes do you want for each title
  • For which stores

For example, for Apple you can request up to 250 codes for each book. Note: The code will expire 4 weeks after requesting it.
Kobo, on the other hand, also asks you to specify the time period related to the promotion (for example from March 15 to March 31 or from April 1 to April 30) in which you want the codes to be valid and if you want to limit their use to specific countries. .
Finally, Google allows you to send free copies of your book to "quality reviewers". Send us the Google Account address of the person you'd like to send a free copy of your book to and we'll take care of the rest. Just remember that the "quality reviewers" must be located in one of the countries where you can buy books on Google Play.

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